Coca-Cola retention helped bolster WPP Media, which returned to growth after six consecutive quarters of decline.

With 70% of Americans laying claim to Halloween, brands are thrilled to market to mature audiences during spooky season.

Prada has unveiled its Christmas ad which combines live action with hand-drawn illustrations. The star-studded festive campaign features appearances by actors and Prada ambassadors Kelvin Harrison Jr, ...

WPP chief executive Cindy Rose criticised “pitch-less CEO handshake deals” during WPP’s Q3 investor call today. Her comments followed a question on whether WPP itself was experiencing a trend of ...

Duolingo’s senior director of brand marketing breaks down the creative engine behind the internet’s most chaotic mascot — and ...

Google announces expansion of ads across AI Overviews and AI Mode, where eligible advertisers cannot opt out of placements.