Automakers are emphasizing streaming and regional TV over the big brand storytelling that long dominated prime time.

Plus, Jay-Z confirms that he’s effectively booked himself for the Super Bowl Halftime Show.

The holidays and cars share a special place in advertising history. From snowy drives through twinkling neighborhoods to families embarking on seasonal road trips, some commercials became cultural ...

Car manufacturers' share of US ad spending has fallen from 14.8 per cent in 2013 to 8.9 per cent in 2026, figures from the ...

We asked our readers earlier this week what their favorite celebrity car commercials are. The responses ranged from multi-million dollar Super Bowl efforts to nostalgic spots from the 1980s and 1990s.

Super Bowl LVIII wasn’t just about touchdowns and interceptions, or Swifties; it was also a battleground for car brands to showcase their creativity and capture the hearts (and wallets) of viewers.

This is Celia Hirschman for On The Beat. Back in the 60's and 70's, if a band sold their hit single to an ad agency, for the purpose of selling a car on TV, we'd laugh and say their careers were over.

The 2023-2024 NFL season wrapped with the Kansas City Chiefs besting the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada. While there’s plenty of discourse surrounding the game, you’re ...

The final countdown has begun, and the 2024 Super Bowl is set to kick off soon at the Las Vegas Allegiant Stadium. We brought together all car commercials to be aired at tonight's Big Game. Toyota, ...

Automakers often display a warning in commercials when showing a car executing incredible stunts: "Professional driver on a closed course. Please do not attempt." But with deaths from car crashes ...

“Are you [bleep]ing kidding me, Nathan? Did you seriously buy a car without asking me?” A 2021 SNL sketch imagined the only logical response receiving a car wrapped in a giant red bow on Christmas ...