Marketing has always been about finding ways to bring a brand closer to consumers. Sometimes, the product alone is not enough ...

Held under the theme #BuiltByBrands, the conference examined how AI, consumer trust, attention, storytelling and evolving ...

The Advertising Agencies Association of India (AAAI) has announced the formation of the INDIE Council for Independent ...

Meesho has appointed Sudhir Sitapati, former Managing Director and Chief Executive Officer of Godrej Consumer Products (GCPL) ...

Grey 82.5 has appointed brand strategist and entrepreneur Shouvik Roy as CEO, effective 1 December 2026. He succeeds Kiran ...

India’s marketing and advertising industry is evolving rapidly, with brands increasingly focusing on innovation, consumer ...

Dear 2026, you arrived with so many ways to make an advertisement.You could generate a face, borrow a voice, manufacture a ...

There is a word in Japanese aesthetics you will never find in a Western marketing textbook: Yohaku no Bi.Yohaku means the ...

A year after Piyush Pandey’s passing, the legacy of one of India’s most influential advertising minds extends well beyond the ...

The little Hutch dog following a boy everywhere. A young woman dancing on a cricket field with a bar of Cadbury Dairy Milk. A ...

COCO Rides is seeking a lifecycle marketing agency to improve user lifetime value (LTV), with Shivam Gupta, Associate ...

The Advertising Agencies Association of India (AAAI) has appointed Kunal Lalani, MD of The Crayons Network, as Chairman of ...