An email list is a convenient way to reach customers who prefer more personal contact with companies, but marketers should be wary of the decline in quality of their list as time goes on. Changing ...

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

Companies seeing a high email ROI must carefully craft and maintain send lists to avoid going to spam folders. Factors affecting spam placement include too many bounces, spam complaints and poor ...

Opinions expressed by Entrepreneur contributors are their own. If you want to start an email list but feel overwhelmed by all the technical mumbo-jumbo, there’s good news: You can ignore most of the ...

How can I increase my email list size so I can make more sales? How do I build value for potential partners and collaborators? The Pat Miller Show will help answer some of these questions and more.

Most email platforms feel like they were built for marketers, not creators. Kit is different, and that's what makes it so ...

In the past two years, email marketing has skyrocketed. Opens, clicks, and conversions are up, while unsubscribes are down 50%, according to Oracle. If you have an email list, that's great news. The ...