As quality improves in mid-tier price points, red dots will continue their red-hot domination of the optics industry in 2026.

If you buy into turkey chokes and expensive, tight-shooting turkey loads, your gun needs a sight. Period. Otherwise, you will whistle dense, tiny, grapefruit-size patterns right past the heads of ...

Ironically, one of the best ways to ensure you see the red dot is to focus on finding your front sight. Training yourself to instinctively align the iron sights guarantees the red dot will be in the ...

In turkey hunting, the optic you put on your beard buster—whether a red dot sight or a standard fixed or variable scope—matters. And if you don't want an optic sitting atop your shotgun receiver, you ...

Red dot magnifiers hold a peculiar spot in the world of optics because they’ve lost some steam due to the popularity of low power variable optics (LPVO). So why buy them? Magnifiers transition from 1x ...

Cyber Monday deals are some of the best I’ve seen in the past week, especially on optics. There are Zeiss binos marked down under $500, red dots marked down for more than 50% off, thousands off ...