Sometimes, the reason you don’t discuss the gorilla in the room is that you never notice it’s there. That, literally, is what cognitive neuroscientists Christopher Chabris and Daniel Simons discovered ...

Professors of Psychology Chabris and Simons write about six everyday illusions of perception and thought, including the beliefs that: we pay attention more than we do, our memories are more detailed ...

A mysterious illusion that illustrates how motion can render color changes invisible won the "Best Illusion of the Year" for 2011, and it also taught researchers something they didn't know. "It is a ...

CHAMPAIGN, Ill. — Are you a good judge of character? Are you observant? Perceptive? Knowledgeable? Do you have an excellent memory? Are you an accomplished multi-tasker? According to a new book, in ...